WE’VE BEEN ON THE MOVE
Wheww, it’s been a busy time for us at CONTRAST. Having attended several events/conferences the last month and a half has left us feeling inspired, eager and winded. Check out where we’ve been!
ON THE MOVE IN LAS VEGAS
The Nationals at Caesar’s Palace – getting all dolled up and fancy is fun but meeting new people and talking shop about things that interest you is even more fun. The Nationals Awards represent the best of the best in sales and marketing for homebuilding. (It’s basically the Academy Awards for homebuilders, developers, agencies and builder technology firms.)
Key takeaways – got to see what other agencies are doing, saw some new design trends, and most importantly, we met new friends and reconnected with some that we hadn’t seen in awhile.
STILL IN LAS VEGAS
The IBS Show at the Las Vegas Convention Center – The International Builder Show (IBS – not Irritable Bowel Syndrome), is the largest builder show in the country. People come from all over the world come to see the latest and greatest in the homebuilding industry.
Key takeaways – it was overwhelming at first because the Convention Center was huge and we had no idea where to start. Talking with competitors of ours (sneakily), meeting up with past and current clients and seeing what is new in the industry we work within was eye-opening, fun and so very beneficial to our business.
BACK TO PHOENIX
ThrivePhx Startup Week in downtown Gilbert, AZ – attending different break out sessions and listening to guest speakers talk about how they became entrepreneurs, what they overcame and how they succeeded (or failed) was informative and a little intimidating if I’m being honest but it left me feeling enthusiastic and curious . ThrivePhx is all about start-ups and like-minded entrepreneurs looking to network, learn from the pros and meet prospective clients or colleagues.
Favorite presentation – Homie’s co-founder and CEO spoke about how Homie is disrupting the $280 billion dollar industry of real estate. His presentation showed some really creative billboards and marketing, which is right up our alley!
ON THE MOVE TO COLUMBUS
Central BIA Homebuilder Awards in Columbus, Ohio – our very own Michael is from Cleveland and I had never been to Ohio so it was exciting to go somewhere new. We were invited to judge the awards for the BIA in Columbus of homebuilders who entered categories like ‘Best Ad Campaign’ or ‘Best Logo Design’. The awards show was held on April 5th in Columbus and we were very grateful to have played a part in it.
Favorite part – going to Michael’s alma mater ‘The University of Dayton’ and exploring around Columbus. It brought him way back and gave me a glimpse into his life growing up in Ohio. (back when he had hair!)
HEADING TO AUSTIN
It’s off to Austin and keepin’ it weird! The BDX Digital Summit was all about technology, chatbots, customer experience and curated content. Keeping up with the ever changing online world and various social media platforms taught us a little bit about how we can keep our clients’ clients engaged and wanting more. Throw in some Texas BBQ and it was definitely a recipe for Digital Success!
Best takeaway – Technology is here to stay and robots will be a part of our future however, people and relationships are and will be a constant and play a key but different role in how companies will do business. Scary or exciting?
Well, it’s on to our next adventure….keep up with us on our social media pages!
P.S. We are recognized as a Top 25 Enterprise Logo Design & Branding Agency on DesignRush.